
Zest AI has introduced LuLu Strategy, the latest module in its generative AI lending intelligence platform.
The launch follows the initial success of LuLu Pulse, marking another step in Zest AI’s roadmap for AI-driven financial solutions.
The LuLu Strategy module is initially available exclusively to customers of MeridianLink, providing them with advanced generative AI tools for lending operations.
The LuLu platform is designed to enhance lending operations and portfolio performance by integrating both public and institution-specific data.
It acts as a centralised intelligence hub, consolidating various data sources into one platform that can be tailored to meet specific customer needs.
The LuLu Strategy module offers several features to financial institutions, including policy simulations, application insights, unbooked application analysis, and loan performance monitoring.
With policy simulations, users can request policy recommendations to achieve business objectives, modify policy rules, and assess impacts on automation and risk. Application insights deliver a deeper understanding of borrower behaviour and application metrics.
Unbooked application analysis helps identify missed opportunities by comparing the performance of funded and unfunded loans. Loan performance monitoring provides ongoing intelligence to refine lending strategies by tracking various performance metrics.
LuLu Strategy builds on the foundation of LuLu Pulse and represents the second phase of Zest AI’s lending intelligence platform. The company has outlined an ambitious roadmap for the LuLu platform, with plans to release additional modules in the coming quarters.
These future modules aim to support lending operations in areas such as compliance, institutional knowledge management, access, and pricing.
Zest AI CEO Mike de Vere said: “By equipping financial institutions with advanced generative AI tools like LuLu Strategy, we’re not just helping individual organizations, we’re strengthening the entire financial ecosystem by fostering greater innovation throughout the sector.
“Now, financial institutions have better insights to responsibly expand access to affordable credit to Main Street consumers, which strengthens the economy overall.
“This partnership with MeridianLink allows us to scale our solution rapidly across the financial services landscape, empowering regional banks and credit unions with the same calibre of technology that was once the exclusive domain of national institutions.”