US-based cloud-based consumer financing solutions providers LendPro and SPLICE Software have partnered to enhance retail financing engagement.
The collaboration integrates LendPro’s multi-lender application system with SPLICE’s Data-Driven Dialogs solution.
The integration allows retailers to deliver personalised, timely, and compliant communications across various channels.
The joint solution aims to empower merchants by increasing financing approvals, driving higher ticket sales, and enhancing customer satisfaction through automated engagement.
It allows merchants to drive Pre-Qualified Offers and Open-to-Buy financing opportunities back to consumers, maintaining ownership of customer relationships.
LendPro CEO Matt Dishman said: “At LendPro, our goal has always been to empower merchants to serve more customers and close more sales.
“This partnership ensures that no opportunity is left behind, it brings financing full circle, from initial application to ongoing personalised engagement.
“We are excited for what this means not only for our retailers, but for the future of embedded consumer financing and customer-centric marketing.”
Founded in 2011, LendPro offers a platform facilitating consumer applications for retail finance programmes.
The platform allows consumers to apply for financing from multiple lenders integrated into the Open-to-Buy ecosystem, covering diverse credit profiles.
LendPro’s solutions are used in industries such as automotive, home furnishings, jewellery, medical and dental, and mobile electronics.
SPLICE Software is a customer engagement company that focuses on sectors including financial services, healthcare, insurance, and retail.
Its Data-Driven Dialogs solution enables businesses to send proactive notifications and engage in two-way dialogues through preferred channels.
SPLICE Software president and CEO Tara Kelly said: “Our partnership with LendPro brings a new level of personalisation and efficiency to retail financing communications.
“Our combined technologies will enable retailers to engage customers more effectively, fostering stronger relationships and driving business growth.”
