UK-based FNZ Group has introduced FNZ Advisor AI, a generative AI solution integrated into its wealth management platform to enhance productivity for financial advisors.
The launch addresses the increasing demands on advisors to meet client expectations, regulatory requirements, and growth targets while managing operational complexities, the company said.
Recent research from FNZ indicates that 73% of wealth management clients anticipate more personalised services within the next two years, while 70% of advisors assert that improved technology is crucial for meeting these expectations.
FNZ Advisor AI integrates intelligent automation and AI efficiencies into the platform, providing advisors with powerful tools.
With over 650 financial institution partners and nearly $2tn in assets managed, FNZ’s extensive data set enables the AI to generate real-time insights, allowing advisors to identify opportunities and risks effectively.
The solution streamlines the client meeting process, offering personalised insights and automating follow-up tasks, thus enabling advisors to focus on client engagement.
Security is a priority, with a dedicated AI architecture and governance framework ensuring compliance with industry standards.
The launch follows FNZ’s recent strategic partnership with Microsoft, aimed at accelerating digital transformation in the wealth management sector.
FNZ Group president Roman Regelman said: “We know advisors globally are already experimenting with and relying on generative AI tools, but they are looking for integrated solutions to effectively and safely support them and their clients.”
