Ceto, a provider of financial consulting solutions, has announced the launch of Nova, a platform aimed at enhancing profitability for community banks and credit unions.
Utilising a hybrid model that combines human expertise with Software-as-a-Service (SaaS) functionalities, Nova is designed to streamline operations and offer a competitive edge in the financial sector.
Nova is equipped with several applications, each tailored to specific needs within financial institutions.
Vantage, the first application, provides real-time insights into competitor products, fees, and rates. This enables financial entities to make informed adjustments to their own offerings to increase market competitiveness.
The application simplifies competitive analysis by collecting comprehensive market data and presenting it via interactive visual tools.
The Nexus application, launched in April 2025, focuses on efficient vendor contract management for financial institutions.
It allows users to organise and track contracts easily while providing alerts for renewals. This helps prevent unforeseen expenses due to auto-renewals and optimises vendor payment processes.
Launching in May 2025, the Pulse application will enable banks and credit unions to measure their performance against industry standards.
By uploading institution-specific data, users can identify performance gaps through dynamic dashboards and adjust strategies accordingly. This feature facilitates operational efficiency by integrating Ceto’s proprietary algorithms.
The introduction of Nova is expected to transform how community banks and credit unions manage their operations and improve profitability. Additional features like Atlas and Lucira are anticipated later in 2025, further expanding the capabilities of the Nova platform.
Ceto president and CEO Douglas Ceto said: “Nova represents a significant leap forward for community financial institutions.
“By transforming data into actionable insights, we’re empowering our clients to drive profitability and innovation.”
