Business and financial information company Bloomberg has joined forces with Google Cloud to expedite innovation in data management and analytics.

Through the collaboration, Bloomberg will provide a new offering to help Google Cloud customers to speed up their data strategies.

It will be made possible through the integration of Bloomberg’s cloud-based data management solution, Data License Plus (DL+), with BigQuery, which is Google Cloud’s fully managed and serverless data warehouse.

Google Cloud migrations, ISVs, and marketplace vice president Stephen Orban said: “Google Cloud and Bloomberg have a shared commitment to enabling customers making data-driven decisions to power their business.

“Our expanded alliance will enable customers to seamlessly use Bloomberg’s leading datasets alongside their own data within BigQuery, making it easy to perform analytics with intelligence about financial markets, regulations, ESG, and other business-critical information.”

The mutual clients will receive their Bloomberg Data License (DL) data fully modelled and combined directly in BigQuery with access to Bloomberg’s experience managing, modelling, and delivering vast quantities of complex content.

This will enable organisations to leverage Google Cloud‘s advanced analytics capabilities to rapidly and efficiently extract more value from critical business information with minimal data wrangling.

Besides, the partnership will allow customers to use the analytics capabilities of BigQuery and the expansive collection of datasets available through Bloomberg DL to drive their largest and most critical workloads.

Bloomberg’s DL content includes pricing, regulatory, ESG, reference, fundamentals, estimates and historical data for operational, quant and investment research workflows. It covers over 70 million securities and 40,000 data fields.

Bloomberg data management services client services and operations global head Don Huff said: “As capital markets firms continue their journeys to migrate workloads to the Cloud, our customers need to access high quality data efficiently and in the environment of their choice.

“We’re excited to expand our collaboration with Google Cloud, remaining at the forefront of innovation in financial data management and further expanding our customers’ enterprise analytics capabilities.”